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In August 2000, Victoria released her first solo single: Out Of Your Mind, a collaboration with the Garage act the Truesteppers and Dane Bowers. The week of release coincided with the release of Groovejet (If This Ain't Love) by Spiller ft. Sophie Ellis-Bextor, resulting in a chart battle dubbed 'Posh vs. Posher' by the tabloids. Following a huge publicity campaign, Out Of Your Mind was outsold by 20,000 copies and debuted at number two with first week sales of 180,584 copies. Victoria signed a recording contract by her group label Virgin Records. Her
true debut single as a solo artist, Not Such An Innocent Girl, was released in
September 2001. Again, she faced competition in another hugely hyped chart
battle, this time with Kylie Minogue's single Can't Get You Out Of My Head.
Victoria was unlikely to beat Kylie, but she gave the project huge promotion,
and the record had an expensive and futuristic video. In the week of release,
the tabloid newspaper The Sun ran a daily progress chart covering the chart
battle, but they gave up half way through the week when it was clear the battle
was a one horse race. A potential factor attributable to Victoria's weaker sales
could be the due to the media furore she created after wearing a fake lip ring
during a live performance in Birmingham, an event that also saw her getting
booed and pelted with fruit by a hostile public. She was widely criticised by
many groups, including the British Dental Association, for setting a bad example
that her younger fans may wish to emulate. It has since been argued that this
"stunt" and the ensuing media backlash was the beginning of the end of
Victoria's music career.[citation needed] |
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